Premium LED Sign Brand
From zero presence in Korea to Rocket Delivery in months.
A European LED signage brand entered Korea without giving up brand control, pricing authority, or distribution rights.
Sovereign entry structure
Konivo operated the Korean market as infrastructure under the brand's name. IP, contracts, and customer data remained with the brand throughout.
Channel architecture
Coupang Rocket, Naver Smart Store, and 22 offline storefronts were stood up in parallel with unified pricing logic and a single SKU master.
Performance loop
Weekly margin and ROAS reviews replaced quarterly distributor reports — the brand had live visibility into every channel from week one.
Within two quarters the brand reached Rocket Delivery scale, hit 4.2x blended ROAS, and retained full ownership of every account, asset, and customer relationship.
“We expanded into Korea without giving up a single piece of our brand. That was non-negotiable, and Konivo respected it.”
Considering a similar entry into Korea?
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